Their home and interior influences were made even more evident by the floral wallpaper print and the doily crochets. There’s pastel blue gingham, an abundance of pussybows, and retro tailored shapes cut in fabrics fit for a couch (particularly the retro brown wavy velvet). Inspired by a fantasy of the English countryside in the ’70s, the collection packages all the Tanner Fletcher signatures in a tightly edited assortment.
The result is convincing and makes a case for the world the duo is trying to build. In fact, they’ve created their own size chart from 0 to 5, which Kasell says is similar to Japanese sizing, and although it’s received some pushback from buyers, it’s working out so far.įor resort, they decided to shoot all pieces on both masc and femme models to appease buyers who “had a hard time getting it past the model the clothes were shot on,” says Richie. “We have to make sure it truly works for all bodies, so there are no corsets, nothing too fitted, and no seams that fit only one body type,” Kasell says.
Designing genderless clothes comes with compromise.
